
Driver Experience &
Engagement (DXE)
The Missing Link Between the Road and
the Office.
Redefining driver experience through trust, communication, and
connection. Stop losing the drivers you already have.
Nationwide • Remote & On-Site Collaboration • Built by Industry Experience
We've Been Solving the Wrong Issue.
The trucking industry spends millions recruiting new drivers while losing the ones it already has. Turnover averages 58-72% percent a year among large carriers. Most drivers don't leave for pay, they leave because they feel unheard, unseen, and disconnected. DXE exists to change that, to make retention a reflection of respect.



It's time to invest in the drivers you have, not just the ones you're trying to find.
A New Discipline for a New Era of Trucking.
Driver Experience & Engagement (DXE) is a modern workforce function built to strengthen culture and retention inside fleets. It's not recruiting. It's not HR. It's culture, communication, and connection.

Real, unfiltered driver feedback from the field. Understanding what drivers experience every day.

Translate feedback into leadership action. Create genuine two-way communication between drivers and management.

Authentic appreciation that drives loyalty. Recognition that matters because it comes from understanding.

Turn turnover into long-term commitment. Build a fleet culture drivers are proud to be part of.

Built by Experience.
Driven by Purpose.
DXE was created by someone who's lived both sides of the industry, the driver's seat and the leadership desk. Years behind the wheel bring firsthand insight into isolation and pride. Years in operational leadership add real-world experience in building trust, guiding teams, and resolving conflict through communication.
DXE merges those worlds, experience, empathy, and action, to help fleets turn their workforce into a community.
"Drivers don't need another meeting. They need someone who understands what the road takes out of you, and what respect puts back."


How DXE Fits Inside Your Fleet
DXE can operate as a department, a consulting program, or an embedded leadership role tailored to any fleet size.


- Initial driver feedback sessions
- Culture assessment report
- Actionable recommendations
Assess driver morale and communication flow. Quick implementation to identify pain points and opportunities.


- Full DXE department integration
- Staff training and development
- Ongoing support and guidance
Permanent internal structure with trained DXE leaders. Build a lasting culture function within your fleet.


- Custom project scope
- Expert guidance and strategy
- Scalable to your needs
External DXE support for fleets pursuing culture reform. Flexible engagement for specific initiatives.
Every fleet is different, but the mission is the same: create a workplace drivers are proud to belong to.
What Our Partners and Drivers Say
Real voices from trucking Companies and Truck Drivers
in the industry
The Driver Loyalty Program finally gives us recognition for the miles we put in. It feels good to be rewarded in a way that’s transparent and reliable.
James R.
Long-Haul Truck Driver

It's time to build the bridge betweenleadership and the road.
Because retention starts with respect.
Nationwide Service
Remote & On-Site
Industry Expertise